Recently, the shared live broadcast base of Lianyungang Belt and Road Digital Trade Industrial Park was officially opened, and 17 shared live broadcast rooms were opened, attracting many users who love live broadcast to experience it.

Opening and sharing live broadcast rooms to help local e-commerce companies develop their live broadcast business rapidly is another innovative measure for Haizhou District to actively develop and strengthen emerging e-commerce formats. Since the beginning of this year, Haizhou District has cultivated and strengthened e-commerce entities, promoted carrier construction, and carried out special activities. The e-commerce service system has been increasingly improved and the industry scale has continued to grow. It is expected that by the end of this year, the entire district will complete 50 billion yuan in online sales. A year-on-year increase of 25%.

In recent years, the live e-commerce industry has become a new engine of economic development, and the role of live broadcast rooms in it is crucial. For starters and ordinary companies and individuals who need commercial live broadcasts, building live broadcast rooms by themselves faces cost issues such as renting venues, hiring professionals, ensuring network speed and live broadcast technology environment, and the shared live broadcast room in Haizhou District provides them with Convenient.

It is reported that the Belt and Road Digital Trade Industrial Park began to build a shared live broadcast room at the beginning of its establishment. "Sharing" here means that the industrial park provides live broadcast venues and equipment for use by multiple parties, increasing the usage rate of the live broadcast room while reducing user live broadcast costs. The shared live broadcast room has a complete infrastructure, including a complete set of equipment such as beauty lamp stand, camera, display stand, product display stand, etc., which is for the anchor to use 24 hours a day. The anchor only needs to prepare product samples and mobile phones to start broadcasting.

In addition, the industrial park has also launched the "sharing" mode of mentors. Its tutor team is composed of senior live streaming experts and industry elites. It opens a live streaming training class to provide students with comprehensive and personalized training services, covering live streaming skills, content planning, fan interaction, marketing promotion, etc., to help students. Quickly master the core skills of live broadcasts.

As an important node city of the "Belt and Road" initiative, Haizhou District has been committed to promoting the prosperity and development of digital trade, researching and formulating a three-year action plan and special policies for the high-quality development of Haizhou's e-commerce industry, reducing corporate operating costs, and stimulating market vitality ; Build e-commerce carrier projects such as the Belt and Road Digital Trade Industrial Park, New Media Industrial Park, Smart Logistics Park with high standards; Relying on Tianma E-commerce College, Kuaido Live E-commerce Incubation Base, E-commerce Service Center, etc. to carry out online and offline e-commerce (Live broadcast) Training. In the future, Haizhou District will continue to deepen its e-commerce industry development strategy, give full play to the advantages of innovative models such as shared live broadcast rooms, further promote the high-quality development of the e-commerce industry, and make greater contributions to regional economic growth.